This section of your strategic business plan supplies a high-level overview regarding the particular unique components associated with the organization. This is equivalent to an extended elevator pitch plus can help readers as well as possible investors rapidly comprehend the actual objective of your company and also its unique idea.
- Summarize the characteristics of the business and also list the marketplace needs which you are trying to meet.
- Explain exactly how your solutions and services meet these kinds of demands.
- Catalog the suitable customers, establishments or corporations which the firm will serve or will serve.
- Explain the particular competitive benefits which you think will make your enterprise a success such as your location, expert personnel, efficient procedures, or perhaps capacity to be able to bring value for your customers.
Next, you’ll will need to proceed on to the Industry Examination part of your plan.